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The StepForth Web Marketing Blog

Informing on SEO, SEM, and PPC since 2001

SSL Is Here To Stay!

Like having a business plan is essential for your business growth, so is SSL, especially if you want to rank well with Google in 2018. Why not? Implementation of SSL will have minimal impact on your current rankings and in return set you up for success! Google Cares...

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How To Brand Yourself On Instagram

Does the thought of social media scare you?... Or is it you don’t know how to brand yourself? There is a lot to consider especially if you want to attract followers and likes. Building a brand on social media isn’t only important for your business, but it is essential...

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SEO Spam Emails

Something that frustrates me is the onslaught of SPAM SEO emails from companies and individuals phishing for your information. I often receive forwards from clients sending me these emails asking me to look into the claims, or suggesting that we must be missing...

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SEO Audits & SEO Hijacking | Ep 315

John and Ross welcome fellow SEO veterans Doc Sheldon and David Harry on the show to discuss a frighteningly impressive website hack that is designed to hijack SEO results. The discussion moves into other interesting findings in SEO audits, improving page speed, and...

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Do XML Sitemaps Need to Load Fast?

Today on SEO 101 the guys talk about Google beating Amazon for product-search reach, but rivaling sees greater loyalty. Google sends “violating ad experiences” violation notices to site owners. They also discuss Google’s push for SSL, and Changing “Date Published”...

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