Why Google Dislikes Zombie Sub-Domains

Last week I wrote an article for The SEM Post on the hazards of zombie sub-domains and how your very own site could be affected without you being the wiser. I also used an example of Houzz.com which is the 177th most trafficked website in the USA yet it is suffering...

Web Site Audits Should be Free

One of the most common questions I get in sales call as my role as an SEO and web site auditor is, “Why should I pay you just so you can tell me what is wrong with my web site and what it will cost to fix it? After all, you don’t pay your mechanic to...

Cheap Link Building Ends Badly for Business

A few months ago website owner who has worked with us periodically in the past contacted us as a result of a ranking decline around the same time as a Penguin update, and we performed a small audit on his site. Our investigation had revealed that his inbound link...