Google Search Share Drops for 3rd Month in a Row

Earlier today Nielsen Online (pdf) released the latest search share rankings. Figures are pretty much what one would expect, Google far in the lead followed by Yahoo and MSN, but this past month Google has taken another small hit. April and May of 2009 each saw Google...

Block Your Competitors from Using IIS SEO Toolkit

I was just reading more about the IIS SEO Toolkit when I came across the following interesting tutorial on how to block competitors from running the IIS SEO Toolkit on your servers. If you have an asp-based website then this is a mandatory update in my opinion unless...

Top Posts on Tips

Here are the top posts on “Tips” from the old StepForth SEO Blog. The Ten Minute Optimization REDUX – A SEO Tips White Paper ‘A 10 minute process to optimize a web page for top search engine rankings.’ How to Troubleshoot Dropped Search Engine...

Two Great Tips for Optimizing Your Linkedin Account

I came across a video on Twitter yesterday (thanks to user @mypluginplay) and after watching it I learned a few things about LinkedIn (a property where I have a profile but I haven’t researched yet) that were definitely worthy of sharing. You can change and thus...

Is Online Advertising the Bastion of Hope During this Downturn?

I was doing some of my daily news digging when I came across the following chart on MarketingCharts.com showing the Share of Ad Spending by Medium as of September 2008. With all of the discussion these days about TV and print advertising suffering during the (brace...

Google Implements Two New Improvements

Google announced yesterday morning over at the two improvements they have made to the search results. These improvements include more refined results for specific searches, and longer snippets for long tail searches. Search Refinements This refinement will allow...