A disturbing new trend has emerged in the world of online business: scammers are weaponizing Google reviews to extort money from small businesses. This latest scheme represents a particularly vicious attack on vulnerable business owners who depend on their online...
More and more, I’m seeing fundamental changes in the role of an SEO and what we need to provide to our clients… and it isn’t getting any easier for them or us. More specifically, I’m going to focus on SEO consulting (including regular hands-on...
The COVID-19 pandemic has been a soul-wringing experience for many around the world and to some extent, that has included me. You see, my wife works on the front-lines in our local Jubilee Hospital Intensive Care Unit (ICU) and I’ve been privy to just how...
StepForth Web Marketing had the wonderful opportunity to partner with Douglas Magazine for their February-March 2018 entrepreneur issue. With a cameo feature, CEO Ross Dunn was able to give readers an inside look at the expanding frontier of SEO and the 5 most...
Last week I wrote an article for The SEM Post on the hazards of zombie sub-domains and how your very own site could be affected without you being the wiser. I also used an example of Houzz.com which is the 177th most trafficked website in the USA yet it is suffering...
One of the most common questions I get in sales call as my role as an SEO and web site auditor is, “Why should I pay you just so you can tell me what is wrong with my web site and what it will cost to fix it? After all, you don’t pay your mechanic to...
