The SEO 101 Podcast on WebmasterRadio.Fm

The SEO 101 Podcast on WebmasterRadio.Fm

The SEO 101 Podcast on WebmasterRadio.FM has been hosted by our CEO, Ross Dunn since 2009. The podcast has been favourited by Google’s own John Mueller, regularly cited as a top podcast on SEO by top sites like Search Engine Journal and HubSpot, and has over 3 million downloads and counting.

Subscribe for free at:
iTunes | Stitcher Radio | iHeartRadio | Spreaker

Play the Latest Episode of SEO 101

SEO 101 Ep 430: Goals Migration Tool for Google Analytics 4, Google Testing Updates in Search Results, and More.

The show was filled with a lot of new updates. Ross & Scott talked about the new goals migration tool for GA 4, the possible reasons why rankings drop after optimizing existing content, multiple updates to Google search results, and much more   [spreaker...

SEO 101 Ep 429: Critical Chrome and Edge Update, Volatility in Google Search Ranking, and More.

The show was packed with recent important updates starting with the critical update to Chrome and Edge. Ross & Scott also discussed the Google Search ranking volatility, Google’s URL Parameters tool, recycling attribute for GMB profiles, the impact of product...

SEO 101 Ep 428: Game-Changing update on Google Analytics, Missing Google Reviews, and More.

The show was packed with controversial updates, which Ross & Scott broke down and discussed. Some of the topics were: the end date for Google’s Universal Analytics, missing business reviews on Google, a new WordPress plugin of note, and more. Bonus: they shared a...

SEO 101 Ep 427: Google’s Local Business Verification Update, Internal Linking for SEO, ‘People Also Ask’ Data, and More

Ross & Scott started the episode with a recap of current events, and then they moved on to Google’s various updates. They discussed the updates in Google search ranking, page experience, the verification process for local businesses, interactive maps in the local...

SEO 101 Ep 426: Google’s Martin Splitt Interviewed

Ross and Scott interview Martin Splitt from Google’s Developer Relations Team. Martin answers SEO questions on JavaScript, the possible future of core web vitals, the likelihood of Web 3.0, and how easily his words are misconstrued - including a current mess he's...

SEO 101 Ep 425: Google Search Console Updates, Google Reviews, Bing’s PubHub, Tips for Business Owners, and More.

Ross and Scott talked about recent updates in Google Search Console, Google Maps & Product reviews, Bing’s PubHub, and crawling issues in Shopify. They also gave a lot of valuable tips, including the list of online assets that you must have access to as business...

SEO 101 Ep 424: Google Tags, Markups, URL changes, Subfolder URL Structure, and More.

The hosts discussed various Google updates – from Google Home, a new robots tag, schema markups, URL changes, to subfolder URL structure. Ross & Scott finished the show by answering some questions posted by listeners on the SEO 101 Facebook Group.   [spreaker...

SEO 101 Ep 423: Relevant SEO Tips, Yoast Updates, and More.

The first episode of the year started with a Google Search ranking update. The hosts then moved on to Yoast updates and then to unique SEO tips that you could apply to your website. Ross and Scott capped off the show with 2022 SEO predictions.   [spreaker...

SEO 101 Ep 422: Google Updates for November and December, GMB’s Name Change, and More

Google had numerous updates in November and December. The hosts start the show with a recap of Google spam and core updates in November. They then moved on to GMB's new name, Google product reviews update, and other local SEO news that can help improve the performance...

SEO 101 Ep 421: Remembering John Carcutt with Special Guests

Ross and Scott are joined by two special guests to share stories about their dearly departed friend and co-host of SEO 101, John Carcutt. For those who are new to the podcast, John recorded over 400 episodes with Ross Dunn over the course of 11 years.   [spreaker...

Sometimes, you just need to get down to the very basics. That’s why we love Webmaster Radio’s SEO 101 — a series of podcasts that dive into search engine optimization from the bottom-up.

Amanda Zantal-Wiener

Senior Staff Writer, HubSpot

SEO 101 Podcast Show Notes Newsletter

Sign up to receive valuable links and show notes after each episode of the SEO 101 podcast goes live.
indicates required

More About the SEO 101 Podcast

Our CEO, Ross Dunn began hosting the SEO 101 Podcast on WebmasterRadio.FM (it was Cranberry.FM for a short stint) back in 2009 with his acclaimed colleague Jennifer Evans-Cairo. Both Ross and Jennifer were known in the SEO world at the time as veterans and the show started earning a loyal following from that point on.

After a few episodes, Jennifer took a step back and Ross worked with a couple of co-hosts and guest-hosts until one of his great friends and fellow industry veteran John Carcutt stepped permanently into the role. Over the years, the two of them have created over 350 episodes together discussing the ins and outs of search engine optimization (SEO) from a basic to occasionally advanced standpoint.

Over the years, the SEO 101 Podcast has benefited from an SEO industry star-studded lineup of guests. The list includes the following: Google’s John Mueller, Stephan Spencer, David Szetela, Dan Thies, Martijn Beijk, Jennifer Laycock, Stoney deGeyter, Richard Zwicky, Loren Baker, Joost deValk, Mike Blumenthal, Pete Meyers, Jon Henshaw, Gil Namur, David Ogletree, and Dave Snyder, among others.

Co-hosts and special guest co-hosts with Ross Dunn have included Jennifer Evans-Cairo, Jeff Quipp, Eric Lander, Scott Van Achte, and David Harry.

You can get more helpful tips by joining our SEO 101 Community.

Ross Dunn

Ross Dunn

Host of SEO 101

Ross Dunn is the long-time host of SEO 101 on WebmasterRadio.FM. He has been practicing SEO since 1997, working as the CEO of StepForth Web Marketing Inc. and a co-founder of First.Dentist.

He is dedicated to making the SEO 101 Podcast a long-term resource of quality SEO news, insights, interviews, and Q&As.

John Carcutt

John Carcutt

Co-Host of SEO 101

John Carcutt is the long-time co-host of SEO 101 on WebmasterRadio.FM and the Vice-President of Strategy for Reflexive Media. His SEO roots go back even farther than Ross’s to 1995.

Truly a veteran (he’s MUCH older than Ross 😉 ) in the SEO realm, John’s perspective and insight into SEO is invaluable on the show.

Subscribe to SEO 101 on Stitcher Radio!

The SEO 101 Podcast on WebmasterRadio.FM has been hosted by our CEO, Ross Dunn since 2009. The podcast has been favourited by Google’s own John Mueller, regularly cited as a top podcast on SEO by top sites like Search Engine Journal and HubSpot, and has over 3 million downloads and counting.

Subscribe for free at:
iTunes | Stitcher Radio | iHeartRadio | Spreaker

Play the Latest Episode of SEO 101

SEO 101 Ep 430: Goals Migration Tool for Google Analytics 4, Google Testing Updates in Search Results, and More.

The show was filled with a lot of new updates. Ross & Scott talked about the new goals migration tool for GA 4, the possible reasons why rankings drop after optimizing existing content, multiple updates to Google search results, and much more   [spreaker...

SEO 101 Ep 429: Critical Chrome and Edge Update, Volatility in Google Search Ranking, and More.

The show was packed with recent important updates starting with the critical update to Chrome and Edge. Ross & Scott also discussed the Google Search ranking volatility, Google’s URL Parameters tool, recycling attribute for GMB profiles, the impact of product...

SEO 101 Ep 428: Game-Changing update on Google Analytics, Missing Google Reviews, and More.

The show was packed with controversial updates, which Ross & Scott broke down and discussed. Some of the topics were: the end date for Google’s Universal Analytics, missing business reviews on Google, a new WordPress plugin of note, and more. Bonus: they shared a...

SEO 101 Ep 427: Google’s Local Business Verification Update, Internal Linking for SEO, ‘People Also Ask’ Data, and More

Ross & Scott started the episode with a recap of current events, and then they moved on to Google’s various updates. They discussed the updates in Google search ranking, page experience, the verification process for local businesses, interactive maps in the local...

SEO 101 Ep 426: Google’s Martin Splitt Interviewed

Ross and Scott interview Martin Splitt from Google’s Developer Relations Team. Martin answers SEO questions on JavaScript, the possible future of core web vitals, the likelihood of Web 3.0, and how easily his words are misconstrued - including a current mess he's...

SEO 101 Ep 425: Google Search Console Updates, Google Reviews, Bing’s PubHub, Tips for Business Owners, and More.

Ross and Scott talked about recent updates in Google Search Console, Google Maps & Product reviews, Bing’s PubHub, and crawling issues in Shopify. They also gave a lot of valuable tips, including the list of online assets that you must have access to as business...

SEO 101 Ep 424: Google Tags, Markups, URL changes, Subfolder URL Structure, and More.

The hosts discussed various Google updates – from Google Home, a new robots tag, schema markups, URL changes, to subfolder URL structure. Ross & Scott finished the show by answering some questions posted by listeners on the SEO 101 Facebook Group.   [spreaker...

SEO 101 Ep 423: Relevant SEO Tips, Yoast Updates, and More.

The first episode of the year started with a Google Search ranking update. The hosts then moved on to Yoast updates and then to unique SEO tips that you could apply to your website. Ross and Scott capped off the show with 2022 SEO predictions.   [spreaker...

SEO 101 Ep 422: Google Updates for November and December, GMB’s Name Change, and More

Google had numerous updates in November and December. The hosts start the show with a recap of Google spam and core updates in November. They then moved on to GMB's new name, Google product reviews update, and other local SEO news that can help improve the performance...

SEO 101 Ep 421: Remembering John Carcutt with Special Guests

Ross and Scott are joined by two special guests to share stories about their dearly departed friend and co-host of SEO 101, John Carcutt. For those who are new to the podcast, John recorded over 400 episodes with Ross Dunn over the course of 11 years.   [spreaker...
Sometimes, you just need to get down to the very basics. That’s why we love Webmaster Radio’s SEO 101 — a series of podcasts that dive into search engine optimization from the bottom-up.
Amanda Zantal-Wiener

Senior Staff Writer, HubSpot

More About the SEO 101 Podcast

Our CEO, Ross Dunn began hosting the the SEO 101 Podcast on WebmasterRadio.FM (it was Cranberry.FM for a short stint) back in 2009 with his acclaimed colleague Jennifer Evans-Cairo. Both Ross and Jennifer were known in the SEO world at the time as veterans and the show started earning a loyal following from that point on.

After a few episodes, Jennifer took a step back and Ross worked with a couple of co-hosts and guest-hosts until one of his great friends and fellow industry veteran John Carcutt stepped permanently into the role. Over the years, the two of them have created over 350 episodes together discussing the ins and outs of search engine optimization (SEO) from a basic to occasionally advanced standpoint.

Over the years, the SEO 101 Podcast has benefited from an SEO industry star-studded lineup of guests. The list includes the following: Google’s John Mueller, Stephan Spencer, David Szetela, Dan Thies, Martijn Beijk, Jennifer Laycock, Stoney deGeyter, Richard Zwicky, Loren Baker, Joost deValk, Mike Blumenthal, Pete Meyers, Jon Henshaw, Gil Namur, David Ogletree, and Dave Snyder, among others.

Co-hosts and special guest co-hosts with Ross Dunn have included Jennifer Evans-Cairo, Jeff Quipp, Eric Lander, Scott Van Achte, and David Harry.

You can get more helpful tips by joining our SEO community.

SEO 101 Podcast Show Notes Newsletter

Sign up to receive valuable links and show notes after each episode of the SEO 101 podcast goes live.
indicates required
Ross Dunn

Ross Dunn

Host of SEO 101

Ross Dunn is the long-time host of SEO 101 on WebmasterRadio.FM. He has been practicing SEO since 1997, working as the CEO of StepForth Web Marketing Inc. and a co-founder of First.Dentist.

He is dedicated to making the SEO 101 Podcast a long-term resource of quality SEO news, insights, interviews, and Q&As.

John Carcutt

John Carcutt

Co-Host of SEO 101

John Carcutt is the long-time co-host of SEO 101 on WebmasterRadio.FM and the Vice-President of Strategy for Reflexive Media. His SEO roots go back even farther than Ross’s to 1995.

Truly a veteran (he’s MUCH older than Ross 😉 ) in the SEO realm, John’s perspective and insight into SEO is invaluable on the show.