by denis | May 12, 2009 | Search
Today the Internet Advertising Bureau (IAB) released version 1.0 of the guidelines for measuring click fraud. The guidelines were created with the aid of Yahoo, Microsoft and Google in order to ensure that all major search engines would back the finalized guidelines....
by denis | Mar 16, 2009 | Tips
From what I can gather RedZee should change their mascot to an animal more identified with shiftiness than a cute Zebra. Ever since I wrote “Seeing Red – Search Engine RedZee Reviewed” I have lost count how many people have either thanked me for...
by denis | Nov 6, 2008 | Search
Well, this has certainly been a busy week at Google. One thing I can say for Google, they are very energetic and we’re never wanting for good writing material. Yahoogle Deal Abandoned Right on the heels of revising the scope of the agreement between the two search...
by denis | Oct 24, 2008 | Search
Good news for users of Google Adwords. Last week Google added the option to allow AdWords users to view separate statistics for Google search and the Google Search Partner Network (such as Aol.com and Ask.com). Prior to this, performance data was only listed for both...
by denis | Jul 14, 2008 | Search
Last year, Microsoft adCenter introduced changes to their Ad ranking system for advertising in the US. This represented a shift towards a more Quality Based Ranking system, along the lines of what Google AdWords and Yahoo’s Panama already have in place. It appears...
