Is Online Advertising the Bastion of Hope During this Downturn?

I was doing some of my daily news digging when I came across the following chart on MarketingCharts.com showing the Share of Ad Spending by Medium as of September 2008. With all of the discussion these days about TV and print advertising suffering during the (brace...

Google Implements Two New Improvements

Google announced yesterday morning over at the two improvements they have made to the search results. These improvements include more refined results for specific searches, and longer snippets for long tail searches. Search Refinements This refinement will allow...

RedZee Complaints Pile Up – Read This Before Using RedZee!

From what I can gather RedZee should change their mascot to an animal more identified with shiftiness than a cute Zebra. Ever since I wrote “Seeing Red – Search Engine RedZee Reviewed” I have lost count how many people have either thanked me for...

Matt Cutts Explains Canonical Tags on Video

A big thanks to the wonderful Abby Prince from WebProNews for interviewing Matt Cutts explaining what the new Canonical tag is for and why it was created. Here is a link to the Matt Cutts video shown above. by Ross Dunn, CEO, StepForth Web Marketing...

The Big 3 Search Engines Announce Helpful New Tag

Today at the SMX West conference, Google, Yahoo and Microsoft just announced a new tag that will have a major impact on reducing the amount of duplicate content issues found online and it will help website owners reclaim valuable link popularity. In this article...

SEO Answers: How a Search Engine Ranking is Created

At least a few times a month I get asked various questions about why a search engine ranking looks the way it does. For example, someone might ask me how they can influence the description and/or title that Google gave their website in their search engine ranking. But...