Leverage Google Authorship or Kiss Your Rankings Goodbye

This provocative title describes my presentation tomorrow (October 19th, 2013) at Victoria BC’s Blogger Bootcamp where I will be talking up a blue streak about the importance of Google Authorship for bloggers. I know, it is a title that deserves healthy...

Google Actually Wants Your Opinion for a Limited Time

Today Google announced the release of a form which offers you and me to provide them with our thoughts on how they should police and manage their search results. Yes, you read that right… they are listening to our feedback… if for a short time. So, head on...

Site Load Speed and Your Competitors

Site load speed has been a ranking factor in Google’s algorithm for a while now. I had suspected it was a factor for some time, and then back in April 2010, Google confirmed it. I was surprised the other day when I learned that Google had removed the site performance...

Google EMD Update

For those of you who haven’t heard, on Sept 28, Google unrolled what is being called the Google EMD Update. EMD stands for Exact Match Domain. This update focuses on “low-quality” exact match domains. Matt Cutts tweeted about this as it was happening. For most, this...

How the Meta Description Tag Can Affect Google Rankings

Many have discounted the benefits of the Meta Description Tag because it is no longer considered by Google’s ranking algorithms when evaluating where your site should rank in search results; it is generally assumed spammers abuse of the tag forced search engines...