Recent Q&A from Google on Google Sitemaps

Susan Moskwa and Trever Voucher from Google’s Webmaster Tools Team published a synopsis of the questions they received at Chicago’s recent Search Engine Strategies Conference. If you have ever had a question about Google Sitemaps and the effect they may or...

How to Troubleshoot Dropped Search Engine Rankings

Are you baffled about a recent drop in your search engine rankings? Do you know where to start and get a handle on what the problem might be and how to remedy it? One option to consider is using search engine forums as a resource. They are full of questions from...

WPN Insider Interview with Microsoft Live Search

Mike McDonald of WebProNews conducted a great, very informative interview with Live Webmaster Tool’s Product Manager, Jeremiah Andrick. Jeremiah discusses paid links, cloaking, the backlink function at Live Search and my special favorite – the incident...

Competitor Analysis Discussion with WebProNews in Las Vegas

The following interview was conducted at PubCon Las Vegas and it focused on StepForth competitor analysis/competitor intelligence services. In hindsight I didn’t give much away in the terms of competitive analysis and frankly the interview could have gone better...

The Genesis for a Successful Online Marketing Campaign

I am often reminded how important it is to develop a well thought out business plan. I speak with numerous clients each day, each having a passion to promote their service, information or product and yet although they may be experts in their field, they do not have...