A disturbing new trend has emerged in the world of online business: scammers are weaponizing Google reviews to extort money from small businesses. This latest scheme represents a particularly vicious attack on vulnerable business owners who depend on their online...
More and more, I’m seeing fundamental changes in the role of an SEO and what we need to provide to our clients… and it isn’t getting any easier for them or us. More specifically, I’m going to focus on SEO consulting (including regular hands-on...
Google does an admirable job of providing a variety of search result data by injecting images, video, and related questions that “People also ask”. Unfortunately, Google’s algorithms are only so good and mistakes are made. The following mistake...
The COVID-19 pandemic has been a soul-wringing experience for many around the world and to some extent, that has included me. You see, my wife works on the front-lines in our local Jubilee Hospital Intensive Care Unit (ICU) and I’ve been privy to just how...
The COVID-19 pandemic is a difficult time for everyone, but businesses are the ones that are hurting the most. Stores, restaurants, and services closed down their physical businesses due to the recommendations for social isolation. While essential businesses like...