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Lycos Responds to Lights out Rumour

Yesterday I printed a rumour circulating through the search marketing world that Lycos was giving up the ghost of organic search. The story stemmed from a blog posting from John Battelle who I consider to be one of the most credible and well informed observers in the...

Yahoo Local Partnership with Yellowpages.com

Yahoo Local & Yellowpages.com Partner for Local Advertising (source: Search Engine Journal) Yahoo Local and Yellowpages.com announced a partnership today that will give select clients of Yellowpages.com premium sponsored ad placements on search results generated...

2006 Predictions – MSN’ing someone?

It is that time of year again. Between the extra helpings of turkey soup and sandwiches, writers of every stripe are making lists of predictions for the coming twelve months. Last year, we got just over half our predictions correct. This year we hope to do as well or...

Lycos reports holiday season search spike

The holiday season is well underway with Lycos reporting significant spikes in search traffic for toy and gift related items over the past week. Traditionally merchants expect the shopping spree to begin the week after the US Thanksgiving holiday however electronic...