Google’s Toolbar PageRank is Being Updated

Thanks to confirmation from a post today by Barry Schwartz over at Search Engine Journal I can now state that what we are seeing at StepForth is not an aberration; there is a toolbar PageRank (PR) update happening. What does this mean for you? Nothing, unless your...

Secure Google Search Impacts Analytics

Last month Google announced the launch of a secure beta version to help all of those searchers out there who are uber-concerned with security and privacy. The secure version currently only works for standard searches and has not yet been rolled out to image search and...

Google’s Mayday Update and What to Do About It

Today, Matt Cutts posted a new Google Webmaster Video addressing (finally!) the issues surrounding the many changes in long tail search engine results. Here is the video: To recap, the Mayday update (as most are calling it) was a purposeful and permanent shift in how...

StepForth Closed on Monday, May 24

Just a quick note to our readers, clients, & friends. StepForth will be closed on Monday May 24 for the Victoria Day, May Long Weekend. We hope for those of you who observe this holiday that you have a wonderful and safe long weekend. We will be back to normal...

Google Local – A Bit Confused

I found this rather interesting bug over at Google today. When doing a search for “Victoria BC Lawyer”, in the Local Business results I found that only one of the seven results were actually for law offices! The remaining 6 were for doctors as well as a...

Blogging = Social Media = Online Cocktail Party

Blogging is like an online cocktail party where you meet people, ask and answer questions, chat and discuss what is important to you and your site. Some of our clients query whether Blogging is a valuable source of advertising and the answer is, absolutely. What does...