Over the past few days there seems to be a lot of action with Google and Mobile search. As the advancement in mobile technology continues, the major search engines are finding their place in this infant marketplace to seek out as many advertiser dollars as possible.
Google Searches Abundant on iPhones
On Wednesday, Google reported that it has seen more mobile searches by users using Apple iPhones by 50 times that of any other mobile handset, according to the Financial Times. This shows that the increasing use of mobile search will prove to be a significant source of revenue for Google and others involved in mobile search into the future, but the statistic had Google second guessing.
“‘We thought it was a mistake and made our engineers check the logs again,’ Vic Gundotra, head of Google’s mobile operations told the Financial Times at the Mobile World Congress in Barcelona.”
Gundotra went on to note that the number of mobile searches could outnumber that of fixed internet searches “within the next several years” if other manufactures improve the ease of web access as Apple has. Read more…