Secure Google Search Impacts Analytics

Last month Google announced the launch of a secure beta version to help all of those searchers out there who are uber-concerned with security and privacy. The secure version currently only works for standard searches and has not yet been rolled out to image search and...

4Q is a Free Survey Tool Not to be Missed

Last night I uploaded a new article to Search Engine Guide on 4Q which is an excellent free survey tool you can easily add to your website in order to improve the website and your marketing intelligence. The scivy on 4Q can be found in my exclusive Search Engine Guide...

Your Logfiles May Be Missing Important Data

In this article I am going to explain logfiles and their importance in website analytics from my perspective as a ClickTracks user. Before I begin, however, I want you to know that although I offer essential analytic consulting, I am a certified ClickTracks Analytics...

Google Expands Analytics

Google announced yesterday a few new features to be added to Google Analytics in the coming weeks. If you are a fan of statistics and currently use, or are considering Google Analytics, these features could certainly come in handy. One new feature is the addition of...

Yahoo Thins the Herd of Available Ad Companies

On Tuesday Sept 4th Yahoo announced an agreement to acquire BlueLithium which is one of the few remaining top Internet ad agencies. The $300 million move will increase the technical capabilities and reach of Yahoo’s global ad network by adding...