by Jim Hedger | Sep 6, 2006 | Featured
A large part of my sales cycle is educating and sensitizing clients and StepForth resellers to the ever changing nature of search marketing trends and techniques. The recent proliferation of search engine optimization sites and their range of offerings are staggering;...
by Jim Hedger | Aug 23, 2006 | SEO
Search marketing conferences are serious fun, especially when the conference is held in the Silicone Valley. Being at SES San Jose is hard work comprised of a week in an advanced search marketing university that offers field trips to various techno-Disneylands...
by Jim Hedger | Jun 29, 2006 | Search
Ever seen an iceberg? They are magnificent ice mountains, frozen floating islands bobbing around the most northern and southern oceans. Aside from the fact they are frozen, the coolest thing about an iceberg is that only about 1/10 th of the mass of the berg is...
by Jim Hedger | Jun 23, 2006 | Tips
A few weeks ago, StepForth’s sales manager, Bill Stroll, took a well deserved holiday. That gave me the opportunity to sit in his chair for a few days, monitoring emails from clients and queries from potential clients. My primary focus was to answer client...
by Jim Hedger | Jun 21, 2006 | Tips
One of the most frequently asked questions readers and clients email StepForth Placement’s SEO staff, revolves around how websites can be best optimized to meet the algorithmic needs of each of the major 4 search engines, Google, Yahoo, MSN and Ask. The more...