WPN Insider Interview with Microsoft Live Search

Mike McDonald of WebProNews conducted a great, very informative interview with Live Webmaster Tool’s Product Manager, Jeremiah Andrick. Jeremiah discusses paid links, cloaking, the backlink function at Live Search and my special favorite – the incident...

Competitor Analysis Discussion with WebProNews in Las Vegas

The following interview was conducted at PubCon Las Vegas and it focused on StepForth competitor analysis/competitor intelligence services. In hindsight I didn’t give much away in the terms of competitive analysis and frankly the interview could have gone better...

Your Logfiles May Be Missing Important Data

In this article I am going to explain logfiles and their importance in website analytics from my perspective as a ClickTracks user. Before I begin, however, I want you to know that although I offer essential analytic consulting, I am a certified ClickTracks Analytics...

Link Building and Publicity with PRWeb

On the 6th of December at Pubcon Las Vegas I was fortunate enough to speak with Karla and Lacy of PRWeb.com; two wonderful ladies who were running PRWeb’s exhibit booth. After a short discussion I decided it was time to put Karla and Lacy in the spotlight. You...

Top 5 Tests to Raise Landing Page Conversions

Last week I took part in a teleconference with Anne Holland (Content Director) and Tim McAtee (Senior Analyst) at MarketingSherpa. The call, “Top 5 Tests to Raise Landing Page Conversions” offered insight on how to get the most from your website and drive...