A Bakers Dozen: Ways to Increase Link Density

In today’s race to the top of the Google SERP’s (Search Engine Result Pages), there are a number of factors that can help you achieve those coveted spots. While certain techniques may weigh better than others based on your industry and level of competition, there is...

Increasing Conversions with AdWords Demographics

Users running a PPC Campaign in the Google AdWords platform are given the choice of displaying ads on the Google Search Network and/or on the Content Network. I have never been a big fan of advertising on Content Networks, as I find the automated matching process to...

Web Marketing Tips by StepForth, Part 1

Over the course of a day we tend to run into situations where some basic and occasionally not so basic tips and tricks need to be applied to a website. Here are three that come to mind at the moment and might just help you improve your web marketing results. How to...

Create Your Own Mobile Website – Easily and Free

In follow-up to my most recent posting I just completed my article on How to Simply Create Your Own Mobile Website and it is now posted exclusively at my favourite search engine resource; Search Engine Guide. Here is the introductory paragraph for a little taster:...