Overture and NBC Sign Two Year Contextual Ad Deal

Overture and NBC have signed a deal in which NBC will display paid-results from Overture in returns from the search feature on the TV network’s website. NBC joins other large media outlets such as the New York Post and CNN in introducing sponsored advertisements...

Overture Moves into Local Search Territory

Search is the gateway and guidepost to the Internet. Over the past five years, the business of search has changed from a model resembling a friendly but very well built lemonade stand to the current state of monolithic but often dysfunctional empires built by and...

Yahoo Shows Massive Growth (will it last?)

Yahoo! is ready to post its third quarter earnings report and stock analysts believe they will show their sixth consecutive profitable quarter (ending Sept. 30, 2003) with earnings above nine cents per share on revenues of $335.7 million. Analysts are already...

Google & Lycos Make AdSense

In a wise move, Google has outflanked its main competitor Overture by signing a deal with TerraLycos to display AdWords on several of TerraLycos’s US Internet properties such as Tripod, Angelfire, HotWired, Lycos.com, Matchmaker, and Raging Bull. TerraLycos...