Flash is Still Too Flashy for Competitive SEO

June 30th 2008 was a day that Flash developers had been waiting for a long time; Google and Adobe had finally announced that Flash .swf files could be crawled by Google! In fact, the extensive news release from the Adobe Developer Center also stated that Yahoo would...

Weighing-in on Search Engines and Flash

Danny Sullivan wrote an article today describing Flash optimization and how it is unlikely that Flash will be a completely spiderable medium anytime soon. The article is sobering for those of us who were hoping for a 100% optimizable version of Flash, but at the same...

Adobe’s Apollo Offers Intriguing Marketing Capabilities

Today Adobe unveiled the alpha release of Apollo which Adobe’s Mike Downey describes as a “cross operating system runtime that allows users to install desktop applications built using web technologies such as HTML, JavaScript and Flash.” In...

Is Your Website Search Engine Friendly? Your Personal Checklist

When I sit down with new clients and discuss the status of their new or existing site they are often shocked when I am forced to inform them that their site is not search engine friendly. Encountered with a blank but slightly shaken look I then explain that this means...