Overture vs. Yahoo for Small Business Budgets

With all these changes surrounding Yahoo and the new Overture Site Match system, where do you stand to get the best bang for you buck as a small business? First a quick glance at the new Site Match system. It is based on a combination of cost-per-click and paid...

New Trends in Search Engines and SEO

The past year has been one of major transition in the search engine industry. Changes to the landscape have been enormous with mergers, acquisitions, and the easing of several formerly big-players out of the sector or, in the case of AltaVista, Lycos and LookSmart,...

Try Everything At Least Once Over the Holidays

The Christmas/New Year holiday season is a great time to break bad habits picked up over the years. One habit I will be trying to shake this season is the habit of defaulting to Google each time I do a search. For me, it is a terrible but very real habit to...

Sizing Salvos in the Search Engine Wars

Size is the latest salvo fired in the search engine wars. Last week, Overture announced that its recent acquisition, AlltheWeb had expanded its database to cover 3,151,743,117 pages and had grown larger than Google’s database by about 68Million pages. Google responded...