Yesterday Google’s official webmaster blog announced that Googlebombing will be soon a way of the past thanks to some targeted attention from the search results team. Here is the gist of the posting:
We wanted to give a quick update about “Googlebombs.” By improving our analysis of the link structure of the web, Google has begun minimizing the impact of many Googlebombs. Now we will typically return commentary, discussions, and articles about the Googlebombs instead. The actual scale of this change is pretty small (there are under a hundred well-known Googlebombs), but if you’d like to get more details about this topic, read on.
Ultimately they admit these algorithm changes will not catch every Googlebomb but they expect the changes will clear out the majority.