Yahoo!’s Site Explorer Gets Tweaked

Last week Yahoo! posted that they had launched a few updates to their Site Explorer tool in response to user feedback. Here is a list of the updates: Authentication filenames have been reduced to 27 characters in response to users who stated they were far too long....

Yahoo Structure Updates Coming Soon

Yahoo will be introducing the new sponsored search soon and with it Yahoo wants their advertisers to know about a few structural changes about to take place. In their latest monthly edition of “On Target”, Yahoo noted a few key points advertisers should...

Yahoo on the Mobile Web

Yahoo announced this morning their beta launch of sponsored search results on their mobile web service in the US and UK. This will allow Yahoo! Advertisers to reach searchers on their cell phones and other mobile devices. The beta launch will allow a select group of...

Yahoo! Inks Deal with HP to Be Primary Search Engine

Yahoo! announced today they signed an exclusive deal with HP, the #2 global PC vendor (Gartner statistic), to be the start-up home page for every HP PC sold in Europe and North America. Even better news for Yahoo! is that North American computers will include a...

Latest ComScore Research Shows Local Search on the Rise

Today ComScore announced their research findings on the size and growth of local search in the USA. According to their findings, 63 percent of U.S. Internet users conducted a local search in July. Local searches are considered any form of search for local information...