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Microsoft Joins in with Mobile Display Ads

Google, Yahoo, and others are already there, and now Microsoft has decided to follow the leader with the launch of Mobile Display Ads. On Tuesday Microsoft Announced it had opened the doors for advertisers to display banner ads directly to Windows Live Messenger and...

PPC Management – Part 2 – A User’s Review of Yahoo

This is the second in a series of articles intended to convey my personal impressions of managing PPC through Google Adwords, Yahoo Panama and MSN Adcenter. If you missed part one, you can view it here. Today I will be covering Yahoo’s Panama. Of the three, this is my...

PPC Management – A User’s Review of MSN

This is the first in a series of articles intended to convey my personal impressions of managing PPC through Google Adwords, Yahoo Panama and MSN Adcenter. Each engine has its pluses and minuses and I thought I would write a short blurb describing my experiences using...

Microsoft Acquires FASTer Search

The search world appears to have renewed its interest in Microsoft’s potential in the search industry since the company reportedly put in an offer to acquire Norwegian search company Fast Search for 1.23 billion. So why all the hullaballoo? Well,...

MSN Displaying Google Adwords Ads

Years ago MSN stopped displaying Google AdWords ads in favor of their own PPC advertising platform, MSN Adcenter. So why, after all this time have they begun to display AdWords ads again? On Tuesday Jon Henshaw blogged an interesting find: A search for the phrase...