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Free Teleseminar on EMail Marketing

Marketing Sherpa is easily my favorite resource for reliable online marketing research. I have been a follower of this online resource for many years and it never fails to impress and educate me with its in-depth results. Today I noticed that the Sherpa has announced...

Successful Online Sales Approaches

Andy Beal’s Marketing Pilgrim has a great article today by Janet Meiners that discussed a couple of winning sales approaches that are definitely worth sharing: An offline social shopping experience at Bloomingdales that was chosen by Time Magazine as one of...

An Introduction to Citizendium by Editor Russ McGinn

Back in August I wrote an article called “Is Wikipedia Corrupt?” which looked at the concerns caused by controversial editing in the popular Wikipedia online encyclopedia. In the closing section of that article I stressed that Google needed to move away...

The Genesis for a Successful Online Marketing Campaign

I am often reminded how important it is to develop a well thought out business plan. I speak with numerous clients each day, each having a passion to promote their service, information or product and yet although they may be experts in their field, they do not have...