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Google Posts the Truth About Traffic Power

Something interesting is happening at the Googleplex. Just a week after publicly slapping BMW for using cloaking and doorway techniques, Google has confirmed a much larger penalty it applied in 2004 against what was once one of the largest SEO firms in the world,...

Lycos Responds to Lights out Rumour

Yesterday I printed a rumour circulating through the search marketing world that Lycos was giving up the ghost of organic search. The story stemmed from a blog posting from John Battelle who I consider to be one of the most credible and well informed observers in the...

2005 SEJ Blog Awards – Thanks All

Many thanks to the readers and responders who nominated our blog as one of the top search engine optimization related blogs of 2005. In the end, we did not win however, we feel honoured to have been nominated and are pretty much pleased with the results. The winner of...

Search Engine Journal SEO / SEM Blog Awards

The StepForth SEO Blog been nominated for an award from Search Engine Journal. That’s a nice way to start a Friday morning after a long and busy week. Huge thanks from StepForth to those who nominated us. That was the easy part. Now, anyone interested in voting...