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The entire “Microsoft seeks Yahoo, Yahoo turns down Microsoft, Yahoo & Google hook up, and then break up, now Microsoft may be back with Yahoo” thing seems like an ongoing plot in a bad soap opera.

Back in June Google announced an advertising agreement that would allow Yahoo to use Google Ads on its websites. Many search marketers were left speculating the impact this would have on campaign effectiveness, however, this was all for nothing now that the Department of Justice has ended the deal. Read more…

Friday, October 24th, 2008

Google Separates Search Stats

Good news for users of Google Adwords. Last week Google added the option to allow AdWords users to view separate statistics for Google search and the Google Search Partner Network (such as and Prior to this, performance data was only listed for both networks combined.

I spent some time reading through various forum threads on this topic and I got the impression that I would be turning off the display for the search partner network; a lot of folks seem to be skeptical about the relative value of advertising on the partner network. Read more…

Thursday, October 23rd, 2008

Google Displaying Error URL Sources

Google, in their Webmaster Central Blog, has introduced a nice little feature to the webmaster tools interface recently. The new feature identifies source URL’s for various errors that they detect.

For instance, when they display a 404 (not found) error for your site with a link to the missing page, now they will also tell you where they found the link to this error. This added feature can save a webmaster a ton of time in some cases. Read more…

With the stock market crashing and Google’s shares at the lowest point they have seen in a few years, Revenues for the third quarter of 2008 remain high. The quarter ending Sept 30 saw total revenues reaching $5.54 billion.

After paying out commissions and crunching the figures, the end result comes in at $4.04 billion, $10 million less than the expected $4.05 billion. Read more…

Pause Button Pressed on Yahoogle

As the time for implementation of the Google/Yahoo agreement drew near, there was little doubt that some sort of action by the US Dept. of Justice would surface. It remains to be seen what direction the DOJ will go, but there is obviously something happening behind the scenes.

On Friday, both search engine giants announced a delay in moving this initiative forward. This move seems contrary to the previous position of Google’s CEO Eric Schmidt, which indicated that the deal would proceed as planned. Read more…

Monday, September 29th, 2008

Google Shares Drop Below $400

Google shares are at a considerable low today. They opened with a value of $420 and by 12:26pm ET, had dropped below the $400 mark to $396.29 (according to a Google search for “goog”)

Google Shares, Sept 29, 2008: 12:26PM ET

At one point the stock had reached a new 52 week low of $395.34 – a far cry from the 52 week high of $747.24 set in November of last year. That’s a drop of more than $350 since the peak which is a lot of coin for all serious Google shareholders. Read more…

Thursday, September 25th, 2008

Google to Give Away Millions!

Google LogoHow would you like to have Google cut you a check for a few million dollars? Well, if you have the right ideas that could help change the world you just might get some cash from Google. There is of course a catch.

If your idea to help make the world a better place is chosen by Google, you will get a share of $10 million, but the money you get must go directly towards putting your idea into action. Google is putting up $10 million which will be divided up among the top five submissions to be used for project funding.

Submissions must be made by Oct 20, 2008. In late January 2009 Google will select 100 of the ideas and leave it up to the public to narrow down the list to 20 semifinalists. The five winners will be chosen and announced in February by a Google-sponsored advisory board.

To submit your project ideas or for more information, visit Google’s

Wednesday, September 24th, 2008

Google Answers Webmaster Questions

Yesterday Google Webmaster Central posted a video response to numerous questions the department had received from webmasters. The following video addresses duplicate content, search engine friendly web design, spider blocking, and more.

Note: The original post includes a transcript of the video if you would prefer a readable format.
by Ross Dunn, CEO, StepForth Web Marketing Inc.
Tuesday, September 23rd, 2008

August Search Marketshare

The latest search market share figures are in at Nielsen, ComScore, and HitWise, and, for the most part, Google continues to rise.

Depending on which provider you prefer, Google saw yet another increase in market share in August as did Yahoo. MSN has dropped according to all three providers. Read more…

Monday, September 15th, 2008

Gold Medal with the help of Google

google olympicsWhen poking into twitter earlier today I saw a post from Matt Cutts who had linked to an interesting TechCrunch article.

It seems that Kristin Armstrong used a GPS and Google Earth to help her train for her Gold Medal performance in Beijing last month. Read more…