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Site Load Speed and Your Competitors

Site load speed has been a ranking factor in Google’s algorithm for a while now. I had suspected it was a factor for some time, and then back in April 2010, Google confirmed it. I was surprised the other day when I learned that Google had removed the site performance...

Google EMD Update

For those of you who haven’t heard, on Sept 28, Google unrolled what is being called the Google EMD Update. EMD stands for Exact Match Domain. This update focuses on “low-quality” exact match domains. Matt Cutts tweeted about this as it was happening. For most, this...

How the Meta Description Tag Can Affect Google Rankings

Many have discounted the benefits of the Meta Description Tag because it is no longer considered by Google’s ranking algorithms when evaluating where your site should rank in search results; it is generally assumed spammers abuse of the tag forced search engines...

Google URL Shortener Now Open for Business

The Google URL shortener was originally launched back in December as a tool primarily for use by Google itself. Well, today Google announced in their blog that the tool has been launched and made available to everyone! You do not need a Google account to use goo.gl....

Google, AOL, Extend Search Deal

For many years now AOL search results, both organic and paid, were powered by Google. Now with a deal announced by AOL – none of that is going to change. This morning AOL announced the renewal and expansion of their global partnership. The five-year renewal will...