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Imagine what your life would be like if your annual salary was only a dollar. What would you do with your check? Perhaps buy a chocolate bar? Well, for the third consecutive year Google top dogs Sergey Brin, Larry Page, and Eric Schmidt will each earn exactly that for 2007, a measly single dollar. Yahoo’s chief executive, Terry Semel, will also see a 1 dollar salary for 2007. Read more…

Want some free coffee courtesy of Yahoo! ? Well I am always looking out for my readers and freebies are a great way to extend the love :-) Read on…

Today Yahoo! released a press release announcing that in addition to launching a massive new media campaign to publish it’s “fun brand” it will be providing free coffee from Dunkin Donuts this Friday, the 22nd.

Just so that I don’t get any details wrong here is the free coffee information direct from the press release:

“As appreciation for the millions of people who start their day with Yahoo!, all users who select as their start page this Friday, September 22, 2006 will be eligible for a free coffee giveaway from Dunkin’ Donuts. Beginning at midnight ET on Friday morning, visitors to will be able to access and print a coupon good for one free 16 oz. cup of Dunkin’ Donuts iced coffee. The coupon is valid only on September 22, and may be redeemed from 9 a.m. to 11:59 p.m. local time or close of business at any participating Dunkin’ Donuts retail locations in the U.S. while supplies last.”

So often we are giving to the search engines so it is nice to see a little substance coming back. I hope you get to enjoy a free coffee from Yahoo!

It is sometime close to eight fifteen in the morning when our sales manager, Bill, unlocks the door, fires up his computer, and begins brewing the first of several pots of coffee the staff will soon consume. As the coffee machine sputters and burbles, Bill scans his emails, listens to phone messages and begins his daily hotlist to-dos for clients and resellers. As we work in the Pacific Time zone, communication with the rest of North America is an early morning priority. The East Coast tends to take lunch around the same time those of us out west are ingesting our first cups of java. Read more…

Having failed miserably to come up with a funny but obvious April Fool’s Day prank to post to the StepForth Blog today, we decided to err towards the informative.

Today’s edition of Wired News opens with the 10 Best Internet Spoofs, as selected by Drew Curtis of

Happy April Fool’s Day friends.

Wednesday, February 8th, 2006

Great Geek Joke

I saw a hilarious Geek-joke while reading the forums over at Search Engine Watch. It came from the signature used by SEW member Vayapues and, while it might be as old as the hills, it is the first time I’ve read it. Short, sweet and just punny enough to make me giggle every time I re-read it.

“10 types of people in the world. Those who know binary and those who don’t.”

Thanks Vayapues

For fans of US Football, the most important annual television event kicks off early Sunday afternoon, live from Motor City USA, Detroit. The Super Bowl is the biggest yearly sporting event in North America, rivaled only by European Football’s World Cup. More viewers are expected to watch the game for three hours on Sunday than are expected for any other scheduled program or event. That makes the commercial spots, which are billed higher than for all other time-slots, extremely important for the advertisers who purchase them. Read more…

Thursday, November 10th, 2005

Why are Bugs Called Bugs?

Have you ever wondered why we call software or hardware errors “bugs”? What a strange word to describe a mistake. Insects, though some may find them repellent, are among the most complex and perfectly adapted creatures on this planet. How can something that doesn’t work be compared with things that actually function better than most living organisms on Earth? The term has never made much sense to me even though I use it in one way or another at least once a week. Read more…

Friday, November 4th, 2005

Dot-Com Monopoly, the 2000 Edition

I have a confession to make. While this will come as no surprise to my coworkers who know me as an obsessive personality, I must admit to my readers and publishers that I have become an addict. To be more accurate, I have rediscovered a compulsion that I thought had left me when I was in my early 20’s, Monopoly. Read more…

Wednesday, June 29th, 2005

Trademarked Target

Over at the Search Engine Watch forums, a search engine marketer who goes by the nickname “Nuthin” put up a post about a problem he is having with Google AdWords.

Nuthin is working for a new but unnamed web directory. He used the word TARGET in the copy of a purchased ad, part of which read, “Reach your target audience today”. This all makes sense so far right? Read more…

Imagine this scenario. Too tired to cook after arriving home from a long day at work you call your local pizza shop to order two large pizzas and a bunch of soft drinks. You dial the number as usual and, instead of the familiar voice of Tony, the owner/pizza champion, a younger voice comes on the line. Read more…