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Microsoft Acquires FASTer Search

The search world appears to have renewed its interest in Microsoft’s potential in the search industry since the company reportedly put in an offer to acquire Norwegian search company Fast Search for 1.23 billion. So why all the hullaballoo? Well,...

Stats, Facts and Organic SEO

Everybody loves lists and statistics. From the annual Top100 movies of all time lists to the Top10 cities in which to live, even the simplest comparative studies can captivate people and inform pop-culture opinions. Folks use lists to prove points, gauge their own...

Overture vs. Yahoo for Small Business Budgets

With all these changes surrounding Yahoo and the new Overture Site Match system, where do you stand to get the best bang for you buck as a small business? First a quick glance at the new Site Match system. It is based on a combination of cost-per-click and paid...