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New Feature for AdWords

For some time now a feature not previously part of Google AdWords, has been requested by many webmasters and online advertisers. Last Friday, Feb 16, Google finally implemented a small, but notable feature that will make advertisers lives a little bit easier. We have...

PPC Campaign Assistance

I recently had a conversation with a client who was having some difficulties with his Google AdWords account. This client had then made some changes to financial settings and had resulted in significant charges beyond what was anticipated. In this example, the date...

Google Releases Adwords Optimizer

The Google Adwords team released a new beta tool that will allow Adwords users to test and track the success of their PPC landing pages. Called Adwords Website Optimizer this new tool is not widely open to the public quite yet but you can apply to become a beta...

A Week in Review – Notable Search Stories

Well this week has been a crazy one at StepForth so I apologize for the sparse postings. I promise I will be back in my normal groove next week. Fortunately it appears that the stories that broke this week were not exactly ‘blow your mind’ quality. Here...