The following are the rough Bing vs Google search engine optimization notes from the SEO 101 Internet radio show that aired today which I co-host with John Carcutt; listen to the archived show in podcast format. These notes were compiled during my attendance at the SMX Advanced conference in Seattle the previous week.
Bing vs Google:
- Bing does not currently allow video or news xml sitemaps. Update from after show: I also can’t find evidence of support for image sitemaps at Bing; anyone know otherwise? Reference link.
- Bing’s results seem to have more immediate content with local connotations that can be acted upon without leaving the page. i.e. movie names may bring up full show times for all local theatres based on your location. Another example showed typing in the word “snow” would show snow reports for local mountains. The same goes for weather forecasts which Google has similar results for but only shows one source vs a scattering of weather sources for a local area.
- Sitelinks can be edited in Google but not Bing.