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Yahoo, Viacom Sign Multi-Year Search Marketing Deal

In a recent paid advertising deal to supply ads for Viacom giants including MTV.com, VH1.com, comedycentral.com, and 30 other web properties. Google has been left in the cold as Yahoo’s Panama platform was chosen. The deal could also expand in the future to include an...

Bulletin – Yahoo Weather Update

Thursday evening the Yahoo Blog gave warning of changes to their algorithm. “We are in the process of rolling out some changes to our search results. As usual, you may see some changes in ranking as well as some shuffling of the pages that are included in the...

Yahoo! Slurp Gets a New Home

Today Yahoo posted news that its search engine spider, Slurp will now resolve from a different domain: crawl.yahoo.net. So what does this mean to you? Likely nothing unless you have some custom access filters setup for spiders. Priyank Garg of Yahoo noted that...

Google and Microsoft’s Fight for DoubleClick

DoubleClick Inc. announced recently it was available for purchase and undoubtedly many a suitor has made offers, not least of which are Microsoft and Google. The question now is, how much will DoubleClick sell for with these two giants gearing up for a bidding war?...

Google Testing Search Volume

For quite some time Google has provided a keyword tool for advertisers with search volume represented by a green bar. While this green bar did help to indicate the popularity of a specific term, there was no way to know the actual number of searches. Over the past few...

Microsoft Pre-Fills Search Box

There have been reports at search engine land and Search Engine Roundtable that MSN UK has been pre-filling their search box with “The Apprentice BBC”. I went to uk.msn.com to see for myself and sure enough, there it was: I am not sure how I feel about...