Tuesday, August 11th, 2009
Over the past 12 years consulting on web marketing I have answered countless questions but one question I receive often stands out from all; how to remove a Google penalty. The following is an example of a question I received in the past from a person named Patrick:
PLEASE HELP! For the last 8 years we were #1 for a ton of search terms but then my site got penalized by Google because we had overused some keywords. We fixed the issue months ago but my top rankings are all still over the place. Sometimes we get back into the top 10 and we all breathe a sigh of relief, then just a few hours later we are on page 5. What is going on and how can I correct this? We are beyond frustrated!
First, Some Research
In order to answer Patrick’s question I needed to find out a couple of things about his website to make my answer more accurate: