Well it is all over the ‘net (see news search). The term “Googled” has been officially acknowledged by the granddaddy of dictionaries; check out the official Google definition page.
Now that you have seen the definition you may have spotted what made me laugh… Webster uses Adsense both below and to the right of all definitions within its site. I guess that quells any dissenters to this literary addition; Google really is everywhere.
Have you heard of Google?
Google shareholders must dance up a storm when they realize how ridiculous it has become to ask a question like this. Google has become an unavoidable fact of life for anyone with the intention of having their website found online. It is the ‘big daddy’ of search engines with very nearly 50% of the search market in its pocket (49.1% this May to be exact – Nielsen/Netratings). For this reason alone I get pumped up when I am given new opportunities to peek into Google’s treasure trove of stats. Today I would like to share with you a relatively new offering from Google’s lab; Google Trends.
Now, to many SEO’s there is nothing new here because we are all fanatical about keeping up on Google’s offerings; in our fast-paced world this was released decades ago in SEO time (kind of like dog years). But to clients, this may very well be an interesting new tool in their marketing arsenal and I bet that many of your competitors haven’t grasped the potential that this tool has for increasing your bottom line. So take heed and you just might find that piece of marketing information you have always wanted. Read more…
A forum member on DigitalPoint discovered a piece of Google code when he tried to access a cached page from Google; it appeared as an error. The code appears to be extremely interesting, if a bit obtuse. It notes “Spam Scores” and “PageRank” which, of course, perks up the ears of any SEO. Check it out and let me know what you think. At this time there is no telling how legitimate or useful this is but I will keep you up to date if I hear of anything. Read more…
I found out that it is within the realm of possibility that Telcos will be given the powers to abuse the Internet by charging customers more for certain types of Internet use. Google has flatly stated that it will file Antitrust complaints if this indeed occurs. Here is an article that may just raise the hairs on the back of your neck: “Google to File Antitrust Complaints Against Telcos if Necessary” by Tuan Nguyen.
What Does this Mean?
You can bet that this form of abuse (should it occur) will drastically affect nearly every aspect of Internet use and thus the behavior of Internet users. Just how long will a person stay at your website if they begin to worry about extra fees? Who knows? This is all conjecture at the moment but the Internet is ever-changing and I feel it is important to keep a diligent watch on the infamous greed of Corporate America.
An historic event in the search marketing community is taking place in Nanjing, China over the next two days. The first annual Search Engine Strategies China Conference is taking place. The fine folks at Search Engine Round Table are providing full coverage of the conference from attendee Marc Hil Macalua.
Here are a few quick facts about the Chinese Internet market in 2006, as noted by Yu Yang, CEO of Analysis International.
- There are 100 million Chinese Internet users.
- 65% of those users are under the age of 30.
- 84% of them use search engines at least once per week.
Peter Lu from the China Internet Network Information Center told his audience that approximately 50% of Chinese searchers use Baidu. Google is rapidly gaining a loyal following, becoming more popular with governmental, corporate and high-income users.
There is a great deal to learn about the Chinese search engine market. The SES China 2006 Conference continues until tomorrow.
(by Jim Hedger)
Blogs have become a bastion of free speech on the web – where anyone can start their own personal commentary on any topic for free. Businesses use blogs to post their latest news, celebrities make fans salivate as they update their blogs with news about their day, and they even demonstrated the power to keep online vendors in line (Google bombing). The fact is, blogs have become massively popular and it seems the sky is the limit for this online phenomenon. But that is not the end of the story, I wrote this article to tell you how blogs are soon going to influence buyers of your products in the offline world. Read more…
Jim is enroute for his Christmas vacation and I thought this news I came across was worth a short posting.
A program manager for Microsoft’s MSN division, Ian McAllister, has a personal blog that has an interesting tidbit of info… well gossip… possibly well-informed gossip considering where it is coming from. Read more…
A REAL MSN PreviewThere has been mucho chatter on the airwaves about the up and coming MSN search engine. For the second time there is a preview for tech users to check out and run searches on. Check it out here and see where your site sits within the database right now.
Well Vivisimo finally launched a user friendly interface for its information clustering technology. Unfortunately they decided to name it “Clusty.” Aside from the rather unfortunate name, however, I believe they really have something worthwhile using here. The site appears simple to use and the results appear to be of sound quality on the few searches I have completed. Anyway, we recommend checking it out because it has a few tricks up its sleeve that many of the other search engines will likely integrate. Read more…
The following article is sourced from Canada’s most prominent newspaper The Globe & Mail. This article can be found in its original format in the Technology section here. Read more…
