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Pic2Vid opens the door to V-Commerce

Imagine the ability to create your own 45-second audio/video commercial in less than 15 minutes. A new service from SiSTeR.TV, Pic2Vid.Com allows you to do just that, allowing users to create, store, send and link to, a self-made online audio-video presentation...

SEO Sales and Services – Consulting Cuts Complexity

Over the past two years, both the business and practice of search engine marketing have become much more complex. The same is true of the websites search engine marketers work with. The evolving design techniques and technologies that have made the website of today...

To the people of London

We’re in shock. About six hours ago an attack on the London Public Transit system left over 30 people dead and hundreds injured. The mood in our office is shifting from stunned shock and sorrow to anger and outrage. London’s mayor Ken Livingstone, was...

Arachnophilia, the Joy of Playing with Spiders

Spiders make great geek pets, at least virtual ones do. Here at StepForth, we keep a couple spiders on our system to test sites, pages and documents in the hopes of learning more about the behaviours of common search engine spiders such as GoogleBot, Yahoo’s...

Ethics and Advertising – A Debate in SEO/SEM Circles

In nearly every technical trade from auto mechanics to refrigerator repair, a series of four letter words are used to express frustration or to project one’s vexation on an inanimate object. Frequently these words, regardless of the shop in which they’re...