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Lycos Responds to Lights out Rumour

Yesterday I printed a rumour circulating through the search marketing world that Lycos was giving up the ghost of organic search. The story stemmed from a blog posting from John Battelle who I consider to be one of the most credible and well informed observers in the...

The Final Telegram

The beginning of our era ended almost two weeks ago. The last Western Union telegram was sent on Friday January 27th. Western Union has a long and storied history. Though the company continues to thrive as a money-transfer service, it was among the first public-access...

Doctor, Heal Thyself – StepForth Site Redesign

For almost a full year we have been preaching a brand of search engine optimization that quotes heavily from the gospel of Usability. Under our marketing philosophy, sites should be designed and optimized in order to make transit from any given entry point (not...

Great Geek Joke

I saw a hilarious Geek-joke while reading the forums over at Search Engine Watch. It came from the signature used by SEW member Vayapues and, while it might be as old as the hills, it is the first time I’ve read it. Short, sweet and just punny enough to make me...