Thursday, June 2nd, 2011

Google Plus One for Websites – Available Now


Well, its official. You can now add the Google Plus One button onto your website.

Back in March after rolling out the Plus one into Google Search Results, it was much anticipated that the functionality to add the same button directly onto your site would be added – and now it has.

Why should you pay any attention to this? If they have not already began, Google will be using this plus one data as a ranking signal in their algorythim. While it is not expected to play a major role in search rankings, the more people you get to “Plus One” your content, the more of an extra kick you will receive.

I wouldn’t recommend going out and creating hundreds of Google accounts to boost your pluses either. Google is most likely smart enough to figure this out and it could definitely come back to bite you.

Adding the plus one icon to your site is extremely easy. Simply visit Google’s Plus One code generator, and follow the simple instructions. There are 4 button styles and sizes to choose from. Once selected, simply copy and paste two pieces of code onto your site. One into the <head> section, and the other where you want the button to appear.  Here is a snapshot of the generator: (click to enlarge)

Plus one data will also be made available in your Google Webmaster Tools, however at the time of this writing I have yet to see this show up in my account.




8 Responses to “Google Plus One for Websites – Available Now”

  1. Dan

    Great Post! I was wondering if you could help me with this. I believe I pasted the code in the correct areas of my site, but can not see the +1 button. Any suggestions would be great. Thanks!


  2. Ross Parker

    This looks like a good feature and I have added it onto a site that I developed, but since google buzz I do have my doubts whether it is also going to be unsuccessful and disappear.

  3. Scott Van Achte

    Hi Ross,

    Yes it is hard to say if this feature will stick, BUT, if Google applies this data to the algorythim I think it may be around for a long time. I think it almost borders on evil “Use this feature or your rankings may suffer”. While that is not really the case, it kind of is. Buzz had no impact on SEO so there wasnt that extra incentive, but if this can help with rankings I think it may go big. Time will tell though…

  4. Scott Van Achte

    Hi Dan,

    I think I know your problem. You only have half of the code on your site. I see the main script in your section but you appear to be missing this part:


    (replace the “(‘s” with “<” of course) Place this in the body of your site where you want the button to appear and it should work.

  5. KokoArena

    seems like the tool will be helping in search page rankings and SEO, in other words it will be plusing 1 to whatever you have…but let us just wait and see how it goes, i’ll definitely be adding the feature to my site

  6. Paul

    It’s all well and good installing a Google +1 buttons on your site but you really need to track how visitors are interacting with them. This will not only show if they are working for you, but you’ll also be able to see whay type of visitor is interacting with them and better target them in the future.

    However it required a bit of Google Analytics tinkering, and implementing custom GA tracking can be a little tricky if you don’t know what you’re doing. My last post for for Epiphany has all the code you need for tracking Google’s +1 buttons. It’s all there for you just to copy and paste :)


  7. Ross Dunn

    Thanks for sending along that additional useful content Paul!

  8. Marco

    The Google +1 button is similar to the facebook like button. However, I think the +1 button will dominate as the Google+ network grows.

    Also, I found out that you can even buy +1 now on sites like and

    What do you think about this?

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