Comments on: PPC Management – A User's Review of Google AdWords http://www.stepforth.com/blog/2008/ppc-management-a-users-review-of-google-adwords/ Tue, 16 Mar 2010 22:23:49 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Shanhttp://www.stepforth.com/blog/2008/ppc-management-a-users-review-of-google-adwords/comment-page-1/#comment-2061 Shan Fri, 13 Mar 2009 01:54:00 +0000 http://dev.stepforth.com/blog/ppc-management-a-users-review-of-google-adwords.php#comment-2061 This is a great article! Can you help me? I have three google Adword campaigns under one account and want to use X dollars a month for all three campaigns. How do I set this up?<br/><br/>Thanks! This is a great article! Can you help me? I have three google Adword campaigns under one account and want to use X dollars a month for all three campaigns. How do I set this up?

Thanks!

]]> By: Timothy Rulehttp://www.stepforth.com/blog/2008/ppc-management-a-users-review-of-google-adwords/comment-page-1/#comment-2060 Timothy Rule Wed, 28 May 2008 00:16:00 +0000 http://dev.stepforth.com/blog/ppc-management-a-users-review-of-google-adwords.php#comment-2060 Ah...Well, I think that if you've been invited to the beta and hate leaving a portion of your budget unspent, this is a fine way to avoid the tedious effort of doing additional keyword research or even manually selecting relevant keywords through Google's Keyword tool.<br/><br/>But seriously, I cannot think of a viable reason to use this for running an efficient campaign.<br/>If you just want to spend more money, give it to charity. That would undoubtedly be more effective than this...feature.<br/> <br/>Instinctively, I feel the same skepticism about this as I feel towards using the Content Network. Rarely have I seen worthwhile results advertising there and some of the ad placements I have seen are so wildly irrelevant that I found it difficult to stop laughing.<br/><br/>I think it's safe to say this will never be turned on in any of our client's accounts :) Ah…Well, I think that if you’ve been invited to the beta and hate leaving a portion of your budget unspent, this is a fine way to avoid the tedious effort of doing additional keyword research or even manually selecting relevant keywords through Google’s Keyword tool.

But seriously, I cannot think of a viable reason to use this for running an efficient campaign.
If you just want to spend more money, give it to charity. That would undoubtedly be more effective than this…feature.

Instinctively, I feel the same skepticism about this as I feel towards using the Content Network. Rarely have I seen worthwhile results advertising there and some of the ad placements I have seen are so wildly irrelevant that I found it difficult to stop laughing.

I think it’s safe to say this will never be turned on in any of our client’s accounts :)

]]> By: Markhttp://www.stepforth.com/blog/2008/ppc-management-a-users-review-of-google-adwords/comment-page-1/#comment-2059 Mark Fri, 23 May 2008 16:03:00 +0000 http://dev.stepforth.com/blog/ppc-management-a-users-review-of-google-adwords.php#comment-2059 Tim,<br/>What are your feelings on the new "Automatic matching" with Adwords?<br/><br/>Mark Tim,
What are your feelings on the new “Automatic matching” with Adwords?

Mark

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