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Monday, January 15th, 2007

SEO Answers #10: "Do backlinks help just the linked page or the whole site?"

 

QUESTION: When a high PR page within a 3rd party website links to a page within my website where is the benefit placed… on my home page or my page that was linked to? – Jose U.

ANSWER: The home page and the linked page benefit from the link… but to different degrees. The majority of the weight is applied to the linked page because it is the page that effectively deserved the vote of confidence but it also counts positively towards the integrity and credibility of your whole website; which in essence is represented by your home page.

Please note, this answer is totally dependent upon the quality of the backlink you received. For example, links from websites that are unrelated or have poor credibility will offer little or no benefit. For more information on what constitutes a ‘good’ backlink see my answer to a recent question from a reader: “What exactly are good backlinks?”.


2 Responses to “SEO Answers #10: "Do backlinks help just the linked page or the whole site?"”

  1. Anonymous

    ” but it also counts positively towards the integrity and credibility of your whole website; which in essence is represented by your home page.

    This is only true if your internal linking structure allows the PR to propergate

  2. Gigabytes

    I think the linked page will receive the most benefit after all it was the page that was being linked.

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