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Thursday, August 9th, 2007

Press Release: DMA Accepts StepForth Whitepaper

 

The Direct Marketing AssociationStepForth is proud to announce that after careful review The Direct Marketing Association, a recognized and respected resource for marketers, has accepted StepForth’s white paper titled “Do it Yourself Social Media Marketing” into its approved marketing knowledge base.

The “Do it Yourself Social Media Marketing” white paper was written to educate business owners on the essentials methods required to harness the immense power of social media marketing.

Social media marketing is defined within the white paper as “a method of promoting your brand (be it yourself, a product, a service, or a company) by strategically making your presence known across various social media networks (such as Digg, Reddit, StumbleUpon, Myspace, etc).”

About The Direct Marketing Association
“The Direct Marketing Association is the leading global trade association of business and nonprofit organizations using and supporting direct marketing tools and techniques.

DMA advocates industry standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the entire direct marketing process. Founded in 1917, DMA today has more than 3,600 members from the US and 46 other nations, including the majority of companies listed on the Fortune 100.” quoted from “About the DMA

About StepForth Web Marketing Inc.
StepForth Web Marketing Inc. is a web marketing agency that has provided Internet marketing services since 1997 and is a recognized leader in the online marketing industry. StepForth’s web marketing services include: search engine optimization, pay per click campaign management, keyword and competitor research, website analytics and social media marketing plan creation.


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