Well it is all over the ‘net (see news search). The term “Googled” has been officially acknowledged by the granddaddy of dictionaries; check out the official Google definition page.

Now that you have seen the definition you may have spotted what made me laugh… Webster uses Adsense both below and to the right of all definitions within its site. I guess that quells any dissenters to this literary addition; Google really is everywhere.

Have you heard of Google?

Google shareholders must dance up a storm when they realize how ridiculous it has become to ask a question like this. Google has become an unavoidable fact of life for anyone with the intention of having their website found online. It is the ‘big daddy’ of search engines with very nearly 50% of the search market in its pocket (49.1% this May to be exact – Nielsen/Netratings). For this reason alone I get pumped up when I am given new opportunities to peek into Google’s treasure trove of stats. Today I would like to share with you a relatively new offering from Google’s lab; Google Trends.

Free website reviewNow, to many SEO’s there is nothing new here because we are all fanatical about keeping up on Google’s offerings; in our fast-paced world this was released decades ago in SEO time (kind of like dog years). But to clients, this may very well be an interesting new tool in their marketing arsenal and I bet that many of your competitors haven’t grasped the potential that this tool has for increasing your bottom line. So take heed and you just might find that piece of marketing information you have always wanted. Read more…

A forum member on DigitalPoint discovered a piece of Google code when he tried to access a cached page from Google; it appeared as an error. The code appears to be extremely interesting, if a bit obtuse. It notes “Spam Scores” and “PageRank” which, of course, perks up the ears of any SEO. Check it out and let me know what you think. At this time there is no telling how legitimate or useful this is but I will keep you up to date if I hear of anything. Read more…

I found out that it is within the realm of possibility that Telcos will be given the powers to abuse the Internet by charging customers more for certain types of Internet use. Google has flatly stated that it will file Antitrust complaints if this indeed occurs. Here is an article that may just raise the hairs on the back of your neck: “Google to File Antitrust Complaints Against Telcos if Necessary” by Tuan Nguyen.

What Does this Mean?
You can bet that this form of abuse (should it occur) will drastically affect nearly every aspect of Internet use and thus the behavior of Internet users. Just how long will a person stay at your website if they begin to worry about extra fees? Who knows? This is all conjecture at the moment but the Internet is ever-changing and I feel it is important to keep a diligent watch on the infamous greed of Corporate America.

Google Adwords Certified Partner Great Victoria Chamber of Commerce Member of SEO Consultanst Directory EMarketing Association Comox Valley Chamber of Commerce